Why doesn’t my email render correctly in Outlook?

 

Some versions of Microsoft Outlook, most notoriously 2007 and 2010, use Microsoft Word to render HTML email - rather than a web browser or other program which is compatible with current web standards.


Basically, it means that people viewing email in Outlook may not be able to see your beautifully designed templates properly. Parts of these templates, including background images, bulleted lists, and many positioning elements, may not appear at all, or may be broken when viewed in these versions of Outlook.


On the extreme end, you can send plain text emails. Even without going that far, you can send HTML emails, as long as you keep your formatting simple: as a rule, don't use any CSS elements.

If you keep things simple, Outlook users shouldn't notice anything out of the ordinary.

Alternately, you can simply accept that Outlook users may have trouble, and provide them with a link to view your email as a web page. This allows you to use HTML email templates and other advanced styling features, while still giving users of mail clients that don't support those features an option to see your messages as they were meant to be seen.

 

 

Kim Howard

Client Success Manager
Right On Interactive


Office:  317.225.5867
Toll-Free:  855.618.4502

ET Support: 866.448.0643
Email: khoward@rightoninteractive.com



cid:image001.jpg@01CE7285.0499D3D0
Engagement drives relationships, relationships drive revenue.